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AMA backs CAP-led policy targeting deceptive marketing by training programs

The CAP and Pathology Section Council secured another win at the AMA meeting with a resolution prohibiting deceptive ads and marketing by programs to train health professionals and other non-physicians. 

The impact: The resolution emphasizes the concept of "truth in advertising" for potential trainees of pathologist assistants so they clearly understand their scope of practice after completing their programs. 

  • The resolution supports state and national medical societies' efforts to advance clarity and accountability in non-physicians’ scope of practice and training under a licensed practitioner. 

The resolution includes steps to ensure honesty in allied health educational programs, including:

  • Stop programs from using misleading or false advertisements regarding professional job titles and the responsibilities of graduates.
  • Ensure programs match state laws and recognized medical standards for training and certification for allied health professionals.
  • Require advertising to clearly state the required level of physician supervision allowed for program graduates.

The Pathology Section Council collaborated to advance and support the passage of this resolution.

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